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Powerstore The future of storage is here

Future Of Storage (Header)

PowerStore is now bringing the future of storage with its traditional and modern workloads with a data-centric, intelligent, and adaptable infrastructure that delivers revolutionary new capabilities.

Modern data center challenges require a new approach to storage infrastructure

Digital transformation can be complex and challenging for many businesses. The data that is process and stored everywhere are more diversified than it has even been. Most firms have realized that no one infrastructure can handle all of their data needs; therefore, they deploy different architectures, resulting in separate control and consumption of IT resources.

Simultaneously, IT is under increasing demand from business to provide greater levels of simplicity and agility. Enterprise on-premises storage must now provide the same operational flexibility as cloud storage. It can be done with existing management frameworks by becoming adaptable and automated.

The new architecture and approach to storage is required to meet these conflicting demands. Dell Technologies introduces PowerStore – a modern storage appliance designed for the data era. This game-changing platform helps you restructure your IT without impacting present operations through releasing the power of data; regardless of its structure or location.


Start with best-in-class

Designed storage arrays are increasingly important in the datacenter, providing ever-expanding levels of performance, capacity, and resiliency for mission-critical workloads. The PowerStore is a new kind of storage appliance with advanced services to complement and extend existing on premises environments.

Any workload

The PowerStore’s single architecture for block, file, and, vVols leverages the latest technologies to support traditional and modern workloads. These are ERP and EMR apps, to cloud native applications, and file-based workloads such as content repositories and home directories. DC, low-line power and NEBS-ready solutions are available. The ability to accommodate application, multi-protocol network and multi-format storage diversity within a single appliance provides business-enabling flexibility. This helps IT to simplify and consolidate their infrastructure.

Performance optimized

PowerStore delivers up to 7x more IOPs3 and 3x lower latency4 for real-world workloads than our previous storage generation. All thanks to next-generation innovations like end-to-end NVMe, and dual-port Intel® OptaneTM solid state drives or also known as (SSDs).Or, Storage Class Memory (SCM).

Scale up and scale out

Expanding the capabilities of your initial PowerStore configuration is simple and extremely efficient; as capacity and performance may be scaled independently. Each active-active PowerStore equipment has an effective capacity of over 2.8 PB; and numerous appliances can be aggregated for increased performance.

Efficiency without compromise

PowerStore costs remain consistently low regardless of how you grow. Thanks to Intel QuickAssist hardware acceleration, deduplication and compression are “always on,”. And, PowerStore systems provide a guaranteed average 4:1 data reduction without compromising performance.

Make it simpler, and more intelligent

But it’s not just performance and scale. PowerStore also delivers unprecedented levels of intelligence and automation, eliminating complexity, while enabling faster delivery of new applications and services with up to 99% less management interaction.

Programmable infrastructure

The PowerStore streamlines application development and automates storage workflows by integrating VMware with a broad ecosystem of leading management and orchestration tools. You can provision PowerStore services directly from the application toolsets you use most. For example, IT and DevOps users can take advantage of plug-ins for VMware (vRO Plugin), Kubernetes (CSI Driver) and Ansible (Ansible Module), reducing deployment timeframes from days to seconds.

Autonomous appliance

PowerStore includes built-in intelligence to eliminate dozens of time-consuming tasks and decision points. The labor-intensive processes like initial volume placement, migrations, load balancing and issue resolution are automated by PowerStore’s onboard machine learning (ML) engine. In which fine-tunes both individual and clustered appliances, optimizing performance and cost as the solution evolves to meet new challenges. SmartFabric Storage Software support even automates network tasks in an end-to-end NVMe environment.

Proactive health and cybersecurity analytics

CloudIQ, included with PowerStore, gives administrators faster time to insight,10 with all the intel they need to take quick action and more efficiently manage their storage environment. By combining machine learning, advanced analytics and human intelligence, the cloud-based app reduces risk, spots anomalies before trouble occurs, and helps even IT generalists plan for future storage needs with powerful forecasting. CloudIQ makes storage management tasks easier, so you can get back to focusing on your business goals.

Ready to adapt when you are

If the advantages stopped here, PowerStore would already offer incredible storage value with a powerful lineup of enterprise-class features. However, the PowerStore difference goes much deeper with revolutionary new capabilities that not only support current needs, transforming the way you run your data center today, but also empower you to evolve your infrastructure as your business evolves – as unpredictable as that may be

Flexible architecture

PowerStore’s container-based software architecture, known as PowerStoreOS, improves performance, fault tolerance and security by isolating individual OS components as microservices. It also enables feature portability and rapid delivery of new or enhanced services over time. Administrators can choose to deploy PowerStoreOS in a bare metal configuration directly on the PowerStore hardware, or within a virtual machine (VM) running on PowerStore’s optional built-in VMware hypervisor, providing yet another layer of isolation, intelligence and abstraction.

When PowerStoreOS runs on a VM, administrators can also access the hypervisor to deploy their own applications directly on the appliance, using the same VMware tools and methods they use with external hosts. This game[1]changing capability, known as AppsON, is ideal for data-intensive workloads in core or edge locations where infrastructure simplicity and density is required, as well as for “infrastructure applications” such as anti-virus or monitoring software

With AppsON, PowerStore can provide both storage capacity for applications running throughout the enterprise and a VMware-based environment for hosting applications locally

Best of all, since VMware ESXi is the underlying foundation, administrators can move seamlessly between these services. PowerStore cluster management, combined with VMware tools including vMotion and storage vMotion, enables easy application mobility in and out of PowerStore to other VMware targets. An applications can be deployed on networked servers, hyperconverged infrastructure, or directly on the PowerStore appliance, and migrated transparently among any of them with the utilization of a single storagge instance. This also allows the IT and application owners to quickly deploy and reassign workloads to the most effective environment based on current requirements and available resources.

Flexible deployment

PowerStore’s compact footprint and adaptable design is ideal for:

  • The ease of deployment and advanced replication is required in the Edge-based IoT data analytics and remote office applications
  • Core data center modernization, when flexibility, application mobility, and VMware integration is critical for consistent operations
  • Multi-cloud access, including hybrid solutions that allow customers to integrate on-premises infrastructure with public cloud while maintaining management and operational consistency.

Leveraging Dell Technologies Cloud Validated Designs, PowerStore can provide an ideal landing zone for data intensive workloads on VMware Cloud Foundation (VCF). The PowerStore is also supported by the Dell EMC Cloud Storage Services which directly connects PowerStore to the users’ cloud(s) of choice as a managed service. Cloud Storage Services can provide DRaaS to VMware Cloud on Amazon Web Services (AWS) with full operational consistency using VMware.

The PowerStore may be deployed as a standalone appliance complementing existing infrastructure. Or as a storage option within Dell Technologies VxBlock for CI, our all-in-one autonomous infrastructure cloud platform.

Flexible consumption

PowerStore simplifies storage acquisition and ownership with a range of flexible purchase options that match the needs of your organization. From traditional CAPEX to APEX Custom Solutions pay-per-use offerings that align spending with usage, PowerStore optimizes both technological and financial outcomes. Whether you’re adding storage only, or launching an end-to-end solution involving multiple product categories, we’ll make sure you get the best possible return on your IT spend – both at the start and as you expand your environment.

Continuously modern platform

The new technologies become available within any deployment scenario. The PowerStore is designed to eliminate costly and disruptive forklift migrations by seamlessly evolving both the software and hardware capabilities of the platform.

The hardware purchase includes all array software. There are no feature licenses to buy and maintain, and future software enhancements are provided at no cost. Anytime Upgrade, the industry’s most flexible controller upgrade program, 10 gives you immediate access to the latest hardware developments, allowing you to add state-of-the-art performance while preserving your original enclosure and drive investments. Unlike other programs, Anytime Upgrade provides multiple ways to evolve your PowerStore system.

  • Data-in-place node upgrades: Replace the nodes (controllers) in your existing appliance with Next Gen + Higher Model versions.
  • Scale-out upgrade: Apply a discount credit to expand your PowerStore cluster with a second system equal to your current model.

The upgrades per category is completely non-disruptive. This can be executed any time in the maintenance contract. You do not have to renew your contract to make an upgrade.

The future of storage is here

From both a technology and an operational perspective, PowerStore complements and advances your current infrastructure. Built from the ground up to provide unprecedented capabilities leveraging next-gen technology, the adaptable new platfor m simultaneously offers a familiar context and mature, comprehensive ecosystem support.

Whether your current environment includes traditional 3-tier solutions (servers, networks, arrays), hyperconverged infrastructure, hybrid or public cloud, or a mixture of everything, PowerStore helps you simplify and modernize without adding another management silo, allowing your IT staff leverage current skillsets while investing confidently in the future.


  • New data-centric, intelligent, and adaptable infrastructure supports diverse requirements while simplifying IT operations
  • Innovative AppsON capability lets you run virtualized workloads directly on the array, making them portable, agile and fast
  • The only purpose-built array with a built-in VMware ESXi hypervisor. 1 Complements and extends your current VMware investments.


  • Any workload – single architecture for physical, virtual, and container-based apps and databases. Designed for “6 9s” availability2
  • Performance optimized – end-to-end NVMe design is up to 7X faster3 than previous arrays with up to 3X better response time.4
  • Scale up and scale out – independently add capacity or processing power.
  • Efficiency without compromise – always-on inline data reduction with guaranteed 4:1 average DRR5


  • Programmable infrastructure – end-to-end automation streamlines IT and DevOps
  • Autonomous appliance – built-in machine learning optimizes resources
  • Proactive healthy analytics – smart monitoring reduces risk and predicts needs


  • Flexible architecture – container-based software stack enables application mobility
  • Flexible deployment – modernize the core, edge and cloud without disruption
  • Flexible consumption – choice, predictability and investment protection with pay-per-use solutions and data-in-place upgrades

Metro Area Solutions

PowerStore metro node

Metro node is a hardware add-on feature for PowerStore that provides true active-active synchronous replication over metro distances, enabling seamless data mobility to non-disruptively relocate workloads without application downtime.

Metro node allows simultaneous writes at both sites and supports Recovery Point Objective (RPO) and Recover Time Objectives (RTO) equal to zero downtime

Moving to PowerStore

Native migration tools included

PowerStore offers more ways to migrate than ever, including new native tools that let you automate entire migrations directly from the PowerStore Manager wizard. An existing Dell EMC storage platform can complete a non-disruptive array-to-array transfer in as few as seven clicks. The hosts keeps the work load performance high throughout the process, remapped transparently, and completely offloaded.

Cross-platform solutions

PowerStore also gives you access to a range of other migration methods, from VPLEX and PowerPath/ME to host-based tools such as vMotion and Linux LVM, as well as comprehensive migration offerings from Dell Technologies Services. Whatever storage platform you’re running today, we’ll make sure you get to PowerStore quickly and smoothly – keeping your data fully secure along the way.

Dell technologies Services

Choice and flexibility throughout the life of your appliance

End-to-end services help you configure, support and optimize PowerStore, making your new infrastructure solution easy to adopt and manage


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